Share with the world

They can save you £100s of pounds and get you food for free. UK Coupons are fantastic if used right – my biggest ever coupon shop was £600 of groceries for 4p! Here’s how to get them.

Updated January 2021

If you’re as hooked on the TV show Extreme Couponing as me, this is the blog for you.

I’ve been using supermarket coupons for 8 years now, and have saved well over £5,000 on my shopping by using them.

Back in the height of the couponing days, you’d have them coming from everywhere… online, newspapers, magazines, apps and more.

It’s not as easy to do it now, but you can still save a lot of money. Here are my tips on how to get them and use them:

My biggest UK Couponing shopping trip – £600 of shopping for 4p

My biggest grocery shop was over £600 worth of items which I got for 4p with coupons. How’s that for Extreme Couponing in the UK?

It took me around 2 months to round up all of the coupons needed to get this done – but it was so worth it.

This particular shop was for charity, and I ended up feeding 40 families over the Christmas period with my couponing bargains.

Here is young me while I was on my shop (which took me around 5 hours in total)

How to coupon in the UK Coupons Jordon Cox Britain's Coupon Kid

Can you Coupon in the UK?

Yes you can! You may not be able to achieve the kind of savings that the Americans do, but there are still coupons around for you to save money with.

The peak of couponing in the UK happened around 2012-2015, so you see less and less of them nowadays. But it doesn’t mean there aren’t any.

It’s hard to say why a lot of them aren’t around any more, but there are still ways to save money with coupons in the UK.

I’ve rounded up all the places that you can get them below, and hopefully it’ll save you a little bit of money on your supermarket shop.

If shopping with physical coupons isn’t your thing, perhaps check out how to get free food via apps – there’s £50+ worth to get!

Where Can I Get Coupons For Free?

Everywhere! Be warned… you should never be paying money for coupons on the likes of eBay and Facebook marketplace.

Free coupons can be found in lots of places. From printing them out online, to using mobile apps, and browsing magazines.

Getting your hands on coupons shouldn’t cost you anything, other than your time.

Here are the best places to get them:

Coupons in the UK - Printable Coupons
Here's what most printable coupons look like

Compliment brands for coupons

It sounds a bit strange, but bare with me on this. If you really like a brand or a company – have you ever tried writing to them to tell them so?

If you send them a really nice email saying how much you love their brand – or even ask for free samples or coupons – you may actually get some back.

I’ve done this multiple times in the past, and got £100s worth of coupons and samples. The more effort you put into writing to the company – the better.

I suggest getting creative like sending a love letter or a poem. I once sent a 4 line poem to Innocent drinks over email, and it went something like this:

Innocent, Innocent, you are a dream,
No other drink could be so supreme,
Oozing with joy, bursting with flavour,
Innocent drinks, you are my saviour.

This one poem got me £20 worth of coupons back in the post, for just 5 minutes of work! Told you it sounds crazy, but it could pay off in spades.

If you’re not a wordsmith like me, you could send birthday cards if it’s a company’s birthday, get your kids/grandkids to draw a picture, or get creative and write a song.

Brands love fan interaction like this, and it’s something they could either use for promotion or on social media. But also in return, you’ll get something back.

Note: This tip was mentioned in my brand new podcast Secrets To Saving Money. Be sure to check it out for these and more tips!

Cashback apps

Coupons in the UK are now going digital. The best place to find some of the biggest discounts now, is right in the palm of your hand.

These supermarket coupons are in the form of cashback, so instead of redeeming them at the till, you get money back after you’ve purchased.

Here are the main cashback apps that are worth knowing about:


If you’ve read my full Shopmium review, you’ll know that this is the best app for getting freebies. 

At the time of writing you can get a free Ben & Jerry’s ice cream tub, free water and free yoghurt – but you’ll have to buy it first and claim back later).

At the moment, there is £79 worth of cashback to claim from Shopmium, and the best part is, you can stack cashback with coupons. 

If you have an item with a physical coupon for, use it when paying, and you can still get cashback (which will mean double the saving). This gets into the ‘extreme couponing UK’ territory – and it means it saves you more money.

Shopmium deals

Airtime Rewards

If you’re not signed up to Airtime Rewards, you’re missing out on free cash. Once you link your cards to the app, every time you spend at a retailer with cashback on, it’ll give you money, and you don’t have to do a thing.

If you’re spending in the supermarket, you can get up to 5% back when you do your shopping at Waitrose (in store or online), or 10% back when shopping at Morrisons (in store or online).

You can of course stack this again, so if you get £100 of shopping in Morrisons and use £20 worth of coupons, then you’ll get £8 in cashback from Airtime Rewards.

Airtime Rewards app

Related: Compare prices in supermarkets

Coupons UK – Tesco Magazine

Each month, there are coupons to be found in the free Tesco magazine. I write a blog around what coupons are in the magazine each month (see July/August’s).

They appear on the inside front cover, so if you see one that you like, you can rip it out and use it straight away if you wanted. As the magazine is free – you can pick up as many as you want too.

There have been some great coupons in the Tesco magazine previously, including a free multipack of crisps and free Coke Zero… so it’s worth keeping an eye out.

Tesco Magazine January 2020
Here's an example of what the Tesco coupons look like

Printable Coupons UK

Once upon a time there were 4 or 5 different websites you could go on and find printable coupons to use. One by one, they have been fading away, and now, there are not many places to get them.

There are still certain websites that have online coupon lists still there, but with the message “sorry, we don’t have any coupons right now”. So the technology is still there – and they may return.

I’ve listed the websites below that still have the software available, but don’t have any coupons on there right now. Hopefully they will come back.

It’s worth noting for these, you’ll need to install a piece of software to your computer called ‘CouponPrinter.exe’.

Don’t worry – it’s safe to download, and is used to accurately print out barcodes and for tracking number of prints on each device.

Caring Everyday

This was a website run by Johnson & Johnson, so Caring Everyday is where you could get coupons from them.

There were usually coupons on there for kids products and illness remedies like Calpol and Imodium.


This is a P&G owned website, so competitions, offers and coupons for cleaning products and brands were found here.

Currently no coupons, but there are competitions currently on SuperSavvyMe in the coupons place.


My former place of work has a coupons page, which is kept up to date with coupons from brand websites. Not all of them are printable coupons, so you’ll have to wade through the other deals to find them.

Coupons in the UK - Printable Coupons
This is what most printable coupons look like

Lidl Plus Coupons UK

A brand new addition to the couponing world is the new Lidl Plus app. Once downloaded from the Apple Store or Google Play store, you can access discounts at Lidl.

Once downloaded, you get £5 off your shop, and UK coupons for new products in store come out each Thursday.

What’s more, each time you shop, you get a virtual scratchcard, which could unlock even more offers for you on your next shop.

Here’s the full blog if you wanted to find out more.

Lidl Plus Coupon £5 off

TopCashback UK

Though not technically a coupon for the supermarket – if you haven’t heard of TopCashback, it’s worth knowing about.

If you ever buy anything online (supermarket shopping, insurance, hotels, clothes, takeaways and more) – you can get money back for spending.

By clicking through TopCashback’s website before you purchase, you can get a percentage of your total spend back as cashback. This can add up to £100s.

I’ve been using it for around 5 years, and I’ve built up a total of over £750 cashback, just by spending normally – and clicking through TopCashback.

For full info, see my TopCashback Guide.

TopCashback total earned


So there we have it!

Those are some of the best ways to find coupons in the UK. 

Be sure to also check out my new blog about getting free food via apps – which are equally as good as coupons!

I hope this blog was useful and you start saving a bit of cash on your supermarket shopping. Please let me know if you make a saving or score some coupons UK.

What has been your biggest discount by using coupons in the UK? I’d love to know in the comments below, on Twitter @Jordon_Cox or on Facebook.

7 CommentsClose Comments


  • Audrey
    Posted 22nd May 2020 at 11:56 am 0Likes

    It is appropriate time to make a few plans for
    the long run and it is time to be happy. I have read this post and
    if I may I want to suggest you few fascinating things or suggestions.
    Perhaps you can write next articles relating to this article.

    I want to learn even more things about it!

  • Doyle
    Posted 30th June 2020 at 5:44 pm 0Likes

    I’d like to thank you for the efforts you have put in writing this blog.

    I am hoping to check out the same high-grade content
    by you later on as well. In fact, your creative writing abilities has motivated me to
    get my own site now 😉

  • Arputha
    Posted 22nd August 2020 at 2:23 pm 0Likes

    Everyone loves discounts, deals and freebies. For getting best coupons and deals is one of the best coupon site to save money. My all time favorite coupon site is SAVEJI. Because they offer the best coupons and discounts for all products. You can also visit this site and save your money. SAVEJI app on Google Play

  • Kraig
    Posted 6th October 2020 at 9:06 am 0Likes

    I don’t even know how I ended up here, but I thought this
    post was good. I don’t know who you are but definitely you’re going to a famous blogger if you aren’t already
    😉 Cheers!

  • Sonya
    Posted 23rd October 2020 at 8:13 pm 0Likes

    Keep on writing, great job!

  • Peter Parker
    Posted 13th November 2020 at 2:33 pm 0Likes

    I don’t even know how I ended up here, but I thought you forgot some sites like vouchercloud &

  • Prince
    Posted 15th November 2020 at 8:43 pm 0Likes

    Good post. I will be experiencing a few of these issues as well..

Leave a comment

nineteen + 17 =

Jordon Cox - Coupon Kid - Money Saving Tips Vouchers Coupons Bargains Public Speaker
About me

Hi there! I’m Jordon Cox, Britain’s Coupon Kid. I blog about the best ways to save money through deals, hacks and tricks. I’ve been blogging for nearly 8 years and regularly appear as an expert on TV, radio and print about saving money.

I’ve spent the past 4 years working for MoneySavingExpert, and now I’ve taken the leap to work for myself, and pump out deals even more frequently to help you put money back in your pocket.

Want to work with me, or say hi? Get in touch >

How am I financed?

In order to keep this site running, I use affiliate links on some of my content. So if you ever make a purchase after clicking through my site, I may get a small fee for referring you.

This does not come at a cost to you, and keeps my lights on!

© Copyright 2021 Jordon Cox | Website design and build by | Privacy Policy